Recently, Bournemouth Football Club from the English Premier League and Gao Zhuan Culture Group held a strategic cooperation press conference in Guangzhou, and a series of cooperation projects were launched for the development of youth football. As a partner representative of this series of projects, Lawyer Yang Lun from Beijing Longan (Guangzhou) Law Firm was invited to attend the press conference. Together with the attendees, he discussed issues such as the development of China’s football industry, the promotion of youth football, and the integration of sports and education.

Lawyer Yang Lun attended the event

The press conference attracted nearly 60 people from the football industry across the province. It brought together representatives from major professional football clubs, amateur football clubs, youth training centers, sports venue operators, and industry associations from various parts of the province. This attracted significant attention from the industry.

Dong Liangtian, former Director of the Guangdong Provincial Sports Bureau, attended the press conference and gave interviews to the media

This cross-border sports cooperation project is another useful attempt by China and the UK to promote international sports exchanges and the integration of sports and education, under the context of the national strategy to “revitalize three major sports”. The implementation of this project will help to identify future football talents through youth football training camps, youth football competitions, and training abroad. It also helps to develop a “sports + culture and tourism” model, driving economic growth in cities and promoting the overall improvement of related industries. Additionally, deeper exchanges in football culture will further deepen cooperation between China and the UK. By inviting foreign football coaches to teach in China and sending domestic players to train in the UK, this two-way interaction will help to accumulate practical experience and improve the exchange mechanism, thereby promoting the integration of sports culture and resources between the two countries.

Gavin Young, Chief Business Officer of Bournemouth Football Club, introduced the project

Being invited to attend this strategic cooperation press conference between Bournemouth Football Club and Gao Zhuan Culture Group is not only a recognition of Lawyer Yang Lun’s professional skills, but also indicates that Longan Guangzhou’s legal services and professional influence in the field of sports and culture have been widely recognized by the industry. In the future, Longan Guangzhou will continue to encourage and support lawyers to deepen their expertise in sports legal services and improve their professional standards, contributing to the integration of “sports + culture and tourism”.

Introduction to Bournemouth Football Club

Bournemouth Football Club was established in 1882. It is a football club located in Lancashire, England, with its home ground being The Firmo Stadium. In 1888, Bournemouth Football Club, along with 12 other founding clubs, along with Aston Villa, Everton, and Wolves, joined together to form the English football league. Bournemouth Football Club is one of the 20 teams participating in the 2025-2026 English Premier League. It has a high level of recognition and influence in the international football world.

Introduction to Lawyer

Lawyer Yang Lun

Lawyer Yang Lun is a lawyer from Beijing Longan (Guangzhou) Law Firm. He graduated from the Law School of Sun Yat-sen University and the Law School of Vanderbilt University in the United States, obtaining a Bachelor’s and Master’s degrees in law respectively. He is currently a member of the new foreign lawyer talent pool of the Guangdong Provincial Lawyers Association and a member of the Guangzhou International Trade Law Service Center. He also serves as the deputy secretary-general of the Haizhu branch of the Guangzhou European and American Students Association. He has a certain influence in foreign legal services and international relations.

As one of the early lawyers in South China who focused on the sports industry, Lawyer Yang Lun has extensive knowledge in sports agent management, event operations, sports venue management, sports sponsorship, development of intangible sports assets, and resolution of sports disputes. He has handled many cases related to sports intellectual property protection and sports training. He has both sports agent qualifications and volleyball referee qualifications.